Reverse Car Auctions

You may have seen many of these new advertisements about reverse auctions lately. They have only popped up in the last 6 months or so. BetterDeal is Australia’s first and only reverse car auction website and has been in business since July 2005. BetterDeal has situated itself firmly in the new car market and has new car dealers in every state and territory.

BetterDeal’s reverse car auction works in a very similar manner to eBay, but in reverse, so the price of the vehicle that you want comes down in price with each dealer bid. Reverse car auctions are very similar to going to a new car dealership, they allow you to select the make, model, colour, gearbox and any accessories that you would like on your new car. As well as being able to maximise your trade-in value should you have a car to trade.

Once you have submitted a reverse car auction request the following business day it is tendered out to our dealer network. They compete in an online environment from 9am till 4pm (EST). Only the dealer with the lowest price will get your details at the end of the reverse car auction, they will call you to finalise the sale of your new car. The final price includes all accessories required for the car.

BetterDeal’s reverse car auctions achieve such savings through dealers being able to keep moving down in price. All the dealers can see is red if they are losing and green if they are winning. Over 95% of buyers that run reverse car auctions buy the car, so that keeps the dealers on their toes for all reverse car auctions they participate in.

Buying a new car has never been so easy, BetterDeal’s reverse car auction takes all the hassle and BS that is fed to new car buyers when they visit dealerships. The reason reverse car auctions work is that BetterDeal works exclusively with Sales and Fleet Managers who are working on a volume basis and are more than happy to reduce their margins to BetterDeal’s pre-qualified buyers.